Archives: Projects
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Make Your Passion Heard
The Iowa Wesleyan Department of Music requested new promotional materials to promote the addition of new degree concentrations within the Music program. It was important to incorporate performance photography, but also show students in degree concentrations that were not performance based. The tagline was developed to speak to student creators about the Department of Music…
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Your Story Campaign
The Your Story campaign concept was developed to raise brand awareness for extremely local prospective students in the Burlington, West Burlington, New London, and Mount Pleasant markets. This campaign incorporated data from national research to create a personal, emotional story that encouraged prospective students to connect with the institution while also showcasing the range of…